Getting to know you
When first coming into an organization, I feel it’s important to understand your vision and the key problems keeping you from that vision. I conduct interviews to identify common areas and drive consensus on priorities. The takeaways noted below resulted from multiple interviews within a client’s Product and UX Departments and highlights the repetitive themes when discussing the member experience.
Using your product
Conducting evaluations allows me to see your product in action. It's the first step in understanding the user experience. Below is an example of a heuristic evaluation of a client's site feature. The analysis of this interaction showed issues with copy, flow and using iconography.
Understanding your users
User stories communicate user needs in a way that all team members understand. They are a guide when sketching features and creating product requirements. This example was used in work sessions with team members when discussing the needs of a client's two main user types.
Competitive Analysis
Checking out other products not only sees what your competition is doing but provides ideas on features and enhancements. This analysis provided ideas on how to create a new type of content by curating it's own member submissions.
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